Opt-in surveys fare worse against benchmarks than random samples

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May 5, 2023

When surveying small populations, some approaches are more inclusive than others

Opt-in surveys fare worse against benchmarks than random samples

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Opt-in surveys fare worse against benchmarks than random samples

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When surveying small populations, some approaches are more inclusive than others
Commercial list samples can have biases in education and area of origin
Random samples are more in line with the overall Asian population in the U.S. than list samples

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