Long-Form Reading Shows Signs of Life in Our Mobile News World
On cellphones, longer news stories get about twice the engaged time from readers as shorter pieces do. They also get roughly the same number of visitors.
How close are America’s beleaguered newspapers to solving their revenue problems? A new report from PEJ that includes detailed case studies of dozens of daily papers and interviews with newspaper company executives finds an industry struggling to reinvent itself, but also some hopeful success stories.
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