Getting It Wrong
Several factors deserve exploration, but one should not ignore the possibility of the longstanding pattern of pre-election polls overstating support for black candidates among white voters, particularly white voters who are poor.
In an exclusive interview, Joe Lenski of Edison Media Research reflects on conducting his first election day survey following the death of his former partner, exit poll pioneer Warren Mitofsky. He also reveals steps that will be taken to avoid problems associated with the 2004 poll.
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