Peer-to-peer healthcare is a way for people to do what they have always done – lend a hand, lend an ear, lend advice – but at internet speed and at internet scale.
The internet provides access not only to information, but also to each other, and this has transformed the health communications landscape over the last 10 years.
The online conversation about health is being driven forward by two forces: 1) the availability of social tools and 2) the motivation, especially among people living with chronic conditions, to connect with each other.
What if all the knowledge and insights shared at a White House event on HIV/AIDS could be shared across all the social networks that people have access to?