The Demographics of Social Media Users — 2012
Young adults are more likely than older adults to use social media. Women, African-Americans, and Latinos show high interest in sites like Twitter, Instagram, and Pinterest.
The internet has already had a major impact on how people find and access information, and now the rising popularity of e-books is helping transform Americans’ reading habits. In this changing landscape, public libraries are trying to adjust their services to these new realities while still serving the needs of patrons who rely on more traditional resources.
Residents of urban, suburban, and rural areas vary in their purposes for reading, their use of digital content, their engagement with public libraries, and where they turn for book recommendations
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