For shopping, phones are common and influencers have become a factor – especially for young adults
Social media is an important tool for consumers, with some Americans – particularly younger adults – turning to influencer recommendations.
Numbers, Facts and Trends Shaping Your World
Social media is an important tool for consumers, with some Americans – particularly younger adults – turning to influencer recommendations.
With Musk at the helm, here are four facts about how adult Twitter users in the United States are using the site.
While 38% of U.S. adults say they have heard of Parler, just 1% of Americans regularly get news there.
44% of Americans think major technology companies should be regulated more than they are now, down from 56% in April 2021.
Smartphone users in emerging economies – especially those who use social media – tend to be more exposed to people with different backgrounds and more connected with friends they don’t see in person.
As people in advanced economies reach the upper bounds of internet penetration, the digital divide continues to narrow between wealthy and developing countries.
Many experts say digital life will continue to expand people’s boundaries and opportunities. Yet nearly a third think that people’s overall well-being will be more harmed than helped in coming years.
Many experts fear uncivil and manipulative behaviors on the internet will persist – and may get worse.
As more people around the world gain access to all the tools of the digital age, the internet will play a greater role in everyday life. And so far, people in emerging and developing nations say that the increasing use of the internet has been a good influence in the realms of education, personal relationships and the economy.
In our survey of thousands of people across 32 emerging and developing nations, we found some notable data points that might have been lost in the fray.
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