For shopping, phones are common and influencers have become a factor – especially for young adults
Social media is an important tool for consumers, with some Americans – particularly younger adults – turning to influencer recommendations.
As librarians around the country gather in Las Vegas for the American Library Association’s annual conference, here are findings that stand out from our research.
Happy Children’s Book Week. Here’s a a closer look at our data on children and reading from our recent report on parents, children, libraries, and reading.
In addition to the statistics included in our report, we also asked parents and librarians from around the country about their thoughts on various library services for parents and children. These quotes are from in-person and online focus groups of library patrons and staff, as well as an online questionnaire of library staff members.
More than eight in ten Americans ages 16-29 read a book in the past year, and six in ten used their local public library. Many say they are reading more in the era of digital content, especially on their mobile phones and on computers.
More than eight in ten Americans ages 16-29 read a book in the past year, and six in ten used their local public library. Many say they are reading more in the era of digital content, especially on their mobile phones and on computers.
Residents of urban, suburban, and rural areas vary in their purposes for reading, their use of digital content, their engagement with public libraries, and where they turn for book recommendations
What’s in a smell? A book in any format may read the same, but it seems there’s something about the smell of print that e-books just can’t capture—for now.
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