Fact Tank Jun. 13, 2013

How Pew Research conducted its national LGBT community survey

Why did Pew Research decide to conduct an LGBT-specific survey? We know from our surveys of the general public that there’s been a sharp increase in support for same-sex marriage and in societal acceptance of homosexuality over the past decade. Of course, we’re on the cusp of an important historical and cultural moment with the […]

Fact Tank May. 22, 2013

Polling when public attention is limited: Different questions, different results

Different outcomes in different polls about the subpoenas served on the Associated Press in a Justice Department leak investigation were a case study in the challenges pollsters face in a breaking news environment when public attention and information is relatively limited.

U.S. Politics Nov. 7, 2012

A Comparison of Results from Surveys by the Pew Research Center and Google Consumer Surveys

As internet use grows– whether through a traditional computer, tablet, gaming device or cell phone – new techniques are being developed to conduct social research and measure people’s behavior and opinion while they are online.

U.S. Politics Sep. 17, 2012

What is the Value of a ’Generic” Candidate or Ballot in Polls?

Pollsters sometimes match a “generic” Republican or Democratic candidate against an incumbent, or use a generic ballot to forecast which party is ahead in congressional elections. How to read these polls.

U.S. Politics Aug. 3, 2012

Party Affiliation and Election Polls

In every campaign cycle, pollwatchers pay close attention to the details of every election survey. And well they should. But focusing on the partisan balance of surveys is, in almost every circumstance, the wrong place to look.

Global Jun. 12, 2012

How the Pew Research Center Conducts Its Surveys Abroad

James Bell, Director of International Survey Research for the Pew Research Center, explains the methodology used by the Pew Research Center’s Global Attitudes Project to assure the quality and accuracy of surveys conducted abroad.

Pew Research Center May. 24, 2012

Survey Research, Its New Frontiers and Democracy

Scott Keeter, Director of Survey Research for the Pew Research Center and president of the American Association for Public Opinion Research, explores the threats and opportunities in the field of survey research, and discusses steps that can be taken to help keep survey research relevant for democracy.

U.S. Politics May. 15, 2012

Assessing the Representativeness of Public Opinion Surveys

Pew Research Center Sep. 22, 2011

How do I compare polls that sample “all adults” to ones that use “registered voters”?

Senior research staff answer questions from readers relating to all the areas covered by our seven projects, ranging from polling techniques and findings, to media, technology, religious, demographic and global attitudes trends.

Pew Research Center Sep. 22, 2011

What is the value of the “generic ballot” in campaign polls?

Senior research staff answer questions from readers relating to all the areas covered by our seven projects, ranging from polling techniques and findings, to media, technology, religious, demographic and global attitudes trends.