One-in-Five Registered Voters Talk About How They Voted on Social Media
Fully 22% of registered voters have told others how they voted on a social networking site, while 30% have been encouraged to vote for a candidate by family and friends and 20% have encouraged others to vote.
Over Half of Registered Voters Have Watched Political Videos Online
Some 66% of registered voters who use the internet—55% of all registered voters—have gone online this election season to watch videos related to the election campaign or political issues.
Internet Gains Most as Campaign News Source, But Cable TV Still Leads
Americans are following the presidential campaign more closely on nearly every news platform than they were earlier in the year.
Fully 10% of Campaign Donors Say They Contributed Via Mobile
Democrats are more likely to contribute online or from their cell phone, while Republicans are more likely to contribute in person, by phone call, or via regular mail.
4-in-10 Adults Use Social Networking to Engage in Political or Civil Activities
The use of social media is becoming a feature of political and civic engagement for many Americans. A new report examines who is more likely to use social media to express their views, react to others’ postings, follow candidates and ‘like’ and share others’ content.
Many Voters Use Cell Phones to Follow Election, Participate in Politics
As of late September, 88% of registered voters own a cell phone of some kind-and significant numbers of these voters are using their mobile devices to get information about the 2012 election, to interact with the campaigns, and to converse with other voters about political issues: 27% of registered voters who own a cell phone […]
Social Media Debate Sentiment Less Critical of Obama than Polls and Press Are
Social media came to a much different initial verdict about the first presidential debate than did the early polls and the conventional press, according to an analysis of the conversation on Twitter, Facebook and blogs by the Pew Research Center’s Project for Excellence in Journalism.
How Political Media Narratives Differ on Social and Traditional Media
During what may prove a key period in the race for president, the candidates received very different treatment on Twitter, Facebook and blogs than in the mainstream media, a new PEJ study finds.
Social Media’s Influence on Politics
Campaign and policy-related material on social networking sites plays a modest role in influencing most users’ views and political activities. Democrats and liberals are the most likely to say the sites have impact and are important and the politically engaged stand out in their use of the sites
Obama Outpaces Romney in Social Media, Web Campaign
Barack Obama holds a distinct advantage over Mitt Romney in the way his campaign is using digital technology to communicate directly with voters.