In an era of head-snapping racial, social, cultural, economic, religious, gender, generational and technological change, Americans have been sorting themselves into think-alike communities that reflect not only their politics but their demographics.
At 53 million in 2012, Hispanics are a fast growing segment of the U.S. population, accounting for half of the nation’s growth between 2000 and 2012. And media companies’ interest in reaching that audience has boomed along with the Hispanic population.
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