In the final month before the election, the presidential campaigns are expected to dramatically intensify their voter outreach efforts. Even so, almost half of registered voters (47%) had already received some form of contact from one of the campaigns or groups supporting them as of last month.
Overall, 16% of registered voters follow candidates for office, political parties, or elected officials on a social networking site.
Hillary Clinton and Ted Cruz are among just seven major-party presidential candidates who have used online venues to announce entering the race since 2004.
Just as the presidential race is deadlocked, the candidates are running about even when it comes to the ground game. Voters report being contacted at about the same rates by each campaign. And neither candidate has a clear advantage among early voters.
The public is hearing little about increased spending by outside groups in the 2012 election. Just 25% have heard a lot about outside spending by groups not associated with the candidates or campaigns. Three-quarters are hearing a little or nothing at all about this. And just 40% can correctly identify the term “Super PAC.”
Mitt Romney’s trip to Europe and Israel this week highlights a potential weakness of his candidacy.
Republicans and Democrats find little to agree on these days, but they have some similar reactions to the 2012 presidential campaign.
Barack Obama and Mitt Romney both carry so much political baggage that one or the other will have to defy modern political history to win in November.
Most voters who are aware of the 2010 Supreme Court decision allowing corporations and individuals to spend as much money as they want on political advertising say the impact has been negative.
Political endorsements by prominent Republicans would provide little help for GOP candidates in the primaries and might be more of a liability than a benefit in a general election campaign.