Overall, 16% of registered voters follow candidates for office, political parties, or elected officials on a social networking site.
Hillary Clinton and Ted Cruz are among just seven major-party presidential candidates who have used online venues to announce entering the race since 2004.
28% of registered voters use their cell phone to follow political news, and 16% follow political figures on social media.
The growth of social media and rapid adoption of internet-enable mobile devices have changed the way Americans engage in the political process. An infographic provides a summary of the latest data from national surveys taken during the 2012 campaign.
Some 66% of registered voters who use the internet—55% of all registered voters—have gone online this election season to watch videos related to the election campaign or political issues.
Democrats are more likely to contribute online or from their cell phone, while Republicans are more likely to contribute in person, by phone call, or via regular mail.
More than half of U.S. adults used the internet for political purposes in the last cycle, far surpassing the 2006 midterm contest. They hold mixed views about the impact of the internet: It enables extremism, while helping the like-minded find each other. It provides diverse sources, but makes it harder to find truthful sources.
More than one-in-five online Americans engaged with the 2010 midterm elections or campaign on Twitter or social networking sites; Republicans -- especially Tea Party supporters -- caught up with Democrats in social media use.
Three-quarters (74%) of internet users went online during the 2008 election to take part in, or get news and information about the 2008 campaign. This represents 55% of the entire U.S. adult population.
Already in this campaign season, more Americans -- 46% -- have gone online to get political news and campaign information than in all of 2004.