--- title: "How Google’s use of AI in search results will affect publishers" description: "Plus, an Israel-funded influence campaign targeted U.S. lawmakers for support, News Corp says Australia should force Meta to pay for news" date: "2024-06-06" authors: - name: "cstaubin" url: "https://www.pewresearch.org/newsletter/the-briefing/how-googles-use-of-ai-in-search-results-will-affect-publishers/" --- # How Google’s use of AI in search results will affect publishers **☀️ Happy Thursday!** *The Briefing is your guide to the world of news and information*.* [**Sign up here!**](https://www.pewresearch.org/sign-up-for-the-briefing/)* **In today*’*s email:** - **Featured story:** How Google’s use of AI in search results will affect publishers - **In other news:** Israel-funded influence campaign targeted U.S. lawmakers for support in Gaza war - **Looking ahead:** News Corp executive says Australia should force Meta to pay news companies for content on Facebook - **Chart of the week:** How Americans come across political news 🔥 **Featured story** The ongoing rollout of artificial intelligence in everyday technology continues to prompt discussion about the [implications of AI for news producers](https://www.cjr.org/the_media_today/big_questions_ai_journalism_aspen.php). One specific [concern for publishers](https://www.nytimes.com/2024/06/01/technology/google-ai-search-publishers.html) is whether **Google's use of AI in search results** will reduce valuable web traffic to their sites from Google. **Search engines have become a common pathway to news for Americans.** Roughly seven-in-ten U.S. adults said in a [2023 Center survey](https://www.pewresearch.org/journalism/fact-sheet/news-platform-fact-sheet/) that they often (27%) or sometimes (44%) get news from search, up from six-in-ten the year before. And 15% say this is their preferred way of getting news. 📌 **In other news** - [Israel-funded influence campaign](https://www.nytimes.com/2024/06/05/technology/israel-campaign-gaza-social-media.html?campaign_id=190&emc=edit_ufn_20240605&instance_id=125418&nl=from-the-times®i_id=158780080&segment_id=168748&te=1&user_id=978ec16c5b40e19c323abab2c79985db) targeted **U.S. lawmakers** for support in **Gaza war** - **Columbia law journal** website [taken offline](https://apnews.com/article/columbia-law-review-israel-article-backlash-da2f924cddec4593b4f17b8baf500969) after article accusing Israel of crimes against humanity - [Sally Buzbee out](https://nam04.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.axios.com%2F2024%2F06%2F03%2Fwashington-post-executive-editor-sally-buzbee%3Futm_source%3DPew%2BResearch%2BCenter%26utm_campaign%3D37140c2011-EMAIL_CAMPAIGN_2024_06_06_03_39%26utm_medium%3Demail%26utm_term%3D0_3e953b9b70-37140c2011-%255BLIST_EMAIL_ID%255D&data=05%7C02%7Cmlipka%40pewresearch.org%7Cf90208a9a8d64eaa772e08dc863f1cdb%7C95cf77fc02904b23b257df0a6fd7595d%7C0%7C0%7C638532852857163759%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&sdata=kIxvWxcKVzigH5YZJjE3in2S505OnHtR0E1JoxdIU34%3D&reserved=0) as **Washington Post editor** amid newsroom restructuring - [Political consultant fined $6 million](https://www.nbcnews.com/politics/politics-news/steve-kramer-admitted-deepfaking-bidens-voice-new-hampshire-primary-rcna153626) for **deepfaking Biden’s voice** - **Epoch Times executive** faces [accusations of money laundering](https://nymag.com/intelligencer/article/doj-says-epoch-times-is-an-epic-money-laundering-operation.html) - **NewsBreak **reportedly [used AI to write inaccurate local U.S. stories](https://www.reuters.com/technology/top-news-app-us-has-chinese-origins-writes-fiction-with-help-ai-2024-06-05/?utm_medium=Social&utm_source=twitter) - **CNN **tests adding a [registration wall](https://www.axios.com/2024/06/04/scoop-cnn-s-data-push-media-trends) 📅 **Looking ahead** [A senior News Corp Australia executive said this week](https://www.reuters.com/technology/australia-should-force-meta-pay-news-news-corp-executive-says-2024-06-05/) that the Australian government** should force Meta **to pay Australian news publishers for the news content that is shared on Facebook, and **should impose more regulations** on social media firms in general. **In the U.S., three-in-ten adults say they regularly get news on Facebook, **according to a [2023 Center survey](https://www.pewresearch.org/journalism/fact-sheet/social-media-and-news-fact-sheet/) – higher than the share who get news on any other social media site. Meanwhile, Meta has pulled in more than a third of all [digital display advertising revenue](https://www.pewresearch.org/journalism/fact-sheet/digital-news/#economics) in the U.S. each year since 2016. 📊 **Chart of the week** Our chart this week highlights how Americans engage with political news. Americans are more likely to say they **mostly get political news because they happen to come across it** than because they are looking for it (57% vs. 42%), according to [our recent survey](https://www.pewresearch.org/short-reads/2024/05/28/more-than-half-of-americans-are-following-election-news-closely-and-many-are-already-worn-out/). **There are striking differences by age:** Just a quarter of Americans ages 18 to 29 say they mostly get political news because they are looking for it, compared with 60% of those 65 and older – a gap of 35 percentage points. ![](https://www.pewresearch.org/wp-content/uploads/sites/20/2024/06/SR_24.05.26_election-coverage_3-1.webp?w=640) *👋 That's all for this week. * The Briefing is compiled by Pew Research Center staff, including Naomi Forman-Katz, Jacob Liedke, Sarah Naseer, Christopher St. Aubin, Luxuan Wang and Emily Tomasik. It is edited by Katerina Eva Matsa, Michael Lipka and Mark Jurkowitz, and copy edited by Rebecca Leppert. *Do you like this newsletter? Email us at [journalism@pewresearch.org](mailto:journalism@pewresearch.org) or fill out this [two-question survey](https://us1.list-manage.com/survey?u=434f5d1199912232d416897e4&id=449f3c3d35&attribution=false) to tell us what you think*.