The Twilight of Landline Interviewing
By Courtney Kennedy, Kyley McGeeney and Scott Keeter Now that over 90% of U.S. adults have cellphones,1 survey researchers are considering whether it is necessary to continue dialing landline numbers in random-digit-dial (RDD) telephone polls. A new Pew Research Center study finds that, for polls already conducting a substantial share of interviews with cellphones, the answer […]