---
title: "Appendix B: Detailed tables for content analysis of sample of prominent accounts"
description: "[![Table showing prominent accounts representing individuals on alternative social media sites](https://www.pewresearch.org/wp-content/uploads/sites/20/2022/10/PJ_2022.10.06_alt-social_B-01-1.png)](https://www.pewresearch.org/journalism/2022/10/06/alternative-social-media-appendix-b-detailed-tables-for-content-analysis-of-sample-of-prominent-accounts/pj_2022-10-06_alt-social_b-01/)"
date: "2022-10-06"
authors:
  - name: "Galen Stocking"
    job_title: "Associate Director, Research"
    link: "https://www.pewresearch.org/staff/galen-stocking/"
  - name: "Amy Mitchell"
    job_title: "Former Director, Journalism Research"
    link: "https://www.pewresearch.org/staff/amy-mitchell/"
  - name: "Katerina Eva Matsa"
    job_title: "Director, News and Information Research"
    link: "https://www.pewresearch.org/staff/katerina-eva-matsa/"
  - name: "Regina Widjaya"
    job_title: "Computational Social Scientist"
    link: "https://www.pewresearch.org/staff/regina-widjaya/"
  - name: "Mark Jurkowitz"
    job_title: "Senior Writer"
    link: "https://www.pewresearch.org/staff/mark-jurkowitz/"
  - name: "Shreenita Ghosh"
    job_title: "Former Research Associate"
    link: "https://www.pewresearch.org/staff/shreenita-ghosh/"
  - name: "Aaron Smith"
    job_title: "Director, Data Labs"
    link: "https://www.pewresearch.org/staff/aaron-smith/"
  - name: "Sarah Naseer"
    job_title: "Former Research Analyst"
    link: "https://www.pewresearch.org/staff/sarah-naseer/"
  - name: "Christopher St. Aubin"
    job_title: "Research Analyst"
    link: "https://www.pewresearch.org/staff/christopher-st-aubin/"
url: "https://www.pewresearch.org/journalism/2022/10/06/alternative-social-media-appendix-b-detailed-tables-for-content-analysis-of-sample-of-prominent-accounts/"
categories:
  - "Digital News Landscape"
  - "Free Speech & Press"
  - "Freedom of the Press"
  - "Media Polarization"
  - "Misinformation"
  - "Misinformation Online"
  - "Political Discourse"
  - "Politics & Media"
  - "Social Media"
  - "Social Media & the News"
  - "Tech Companies"
---

# Appendix B: Detailed tables for content analysis of sample of prominent accounts

[![Table showing prominent accounts representing individuals on alternative social media sites](https://www.pewresearch.org/wp-content/uploads/sites/20/2022/10/PJ_2022.10.06_alt-social_B-01-1.png)](https://www.pewresearch.org/journalism/2022/10/06/alternative-social-media-appendix-b-detailed-tables-for-content-analysis-of-sample-of-prominent-accounts/pj_2022-10-06_alt-social_b-01/)

[![Table showing account type by alternative social media site](https://www.pewresearch.org/wp-content/uploads/sites/20/2022/10/PJ_2022.10.06_alt-social_B-02-1.png)](https://www.pewresearch.org/journalism/2022/10/06/alternative-social-media-appendix-b-detailed-tables-for-content-analysis-of-sample-of-prominent-accounts/pj_2022-10-06_alt-social_b-02/)

[![Table showing affiliations of organization accounts on alternative social media sites](https://www.pewresearch.org/wp-content/uploads/sites/20/2022/10/PJ_2022.10.06_alt-social_B-03-1.png)](https://www.pewresearch.org/journalism/2022/10/06/alternative-social-media-appendix-b-detailed-tables-for-content-analysis-of-sample-of-prominent-accounts/pj_2022-10-06_alt-social_b-03/)

[![Table showing value/identity appeals of prominent alternative social media accounts](https://www.pewresearch.org/wp-content/uploads/sites/20/2022/10/PJ_2022.10.06_alt-social_B-04-1.png)](https://www.pewresearch.org/journalism/2022/10/06/alternative-social-media-appendix-b-detailed-tables-for-content-analysis-of-sample-of-prominent-accounts/pj_2022-10-06_alt-social_b-04/)

[![Table showing value/identity appeals of prominent accounts by alternative social media site](https://www.pewresearch.org/wp-content/uploads/sites/20/2022/10/PJ_2022.10.06_alt-social_B-05-1.png)](https://www.pewresearch.org/journalism/2022/10/06/alternative-social-media-appendix-b-detailed-tables-for-content-analysis-of-sample-of-prominent-accounts/pj_2022-10-06_alt-social_b-05/)

[![Table showing banned or demonetized accounts on alternative social media](https://www.pewresearch.org/wp-content/uploads/sites/20/2022/10/PJ_2022.10.06_alt-social_B-06-1.png)](https://www.pewresearch.org/journalism/2022/10/06/alternative-social-media-appendix-b-detailed-tables-for-content-analysis-of-sample-of-prominent-accounts/pj_2022-10-06_alt-social_b-06/)

[![Table showing banned or demonetized accounts by alternative social media site](https://www.pewresearch.org/wp-content/uploads/sites/20/2022/10/PJ_2022.10.06_alt-social_B-07-1.png)](https://www.pewresearch.org/journalism/2022/10/06/alternative-social-media-appendix-b-detailed-tables-for-content-analysis-of-sample-of-prominent-accounts/pj_2022-10-06_alt-social_b-07/)

[![Table showing account donations and subscriptions on alternative social media](https://www.pewresearch.org/wp-content/uploads/sites/20/2022/10/PJ_2022.10.06_alt-social_B-08-1.png)](https://www.pewresearch.org/journalism/2022/10/06/alternative-social-media-appendix-b-detailed-tables-for-content-analysis-of-sample-of-prominent-accounts/pj_2022-10-06_alt-social_b-08/)

[![Table showing account donations and subscriptions by alternative social media site](https://www.pewresearch.org/wp-content/uploads/sites/20/2022/10/PJ_2022.10.06_alt-social_B-09-1.png)](https://www.pewresearch.org/journalism/2022/10/06/alternative-social-media-appendix-b-detailed-tables-for-content-analysis-of-sample-of-prominent-accounts/pj_2022-10-06_alt-social_b-09/)

[![Table showing account donations and subscriptions by alternative social media site](https://www.pewresearch.org/wp-content/uploads/sites/20/2022/10/PJ_2022.10.06_alt-social_B-10-1.png)](https://www.pewresearch.org/journalism/2022/10/06/alternative-social-media-appendix-b-detailed-tables-for-content-analysis-of-sample-of-prominent-accounts/pj_2022-10-06_alt-social_b-10/)

[![Table showing account donation and subscription methods by alternative social media site](https://www.pewresearch.org/wp-content/uploads/sites/20/2022/10/PJ_2022.10.06_alt-social_B-11-1.png)](https://www.pewresearch.org/journalism/2022/10/06/alternative-social-media-appendix-b-detailed-tables-for-content-analysis-of-sample-of-prominent-accounts/pj_2022-10-06_alt-social_b-11/)

[![Table showing promotion of other online accounts by alternative social media accounts](https://www.pewresearch.org/wp-content/uploads/sites/20/2022/10/PJ_2022.10.06_alt-social_B-12-1.png)](https://www.pewresearch.org/journalism/2022/10/06/alternative-social-media-appendix-b-detailed-tables-for-content-analysis-of-sample-of-prominent-accounts/pj_2022-10-06_alt-social_b-12/)

[![Table showing promotion of other online accounts by alternative social media site](https://www.pewresearch.org/wp-content/uploads/sites/20/2022/10/PJ_2022.10.06_alt-social_B-13-1.png)](https://www.pewresearch.org/journalism/2022/10/06/alternative-social-media-appendix-b-detailed-tables-for-content-analysis-of-sample-of-prominent-accounts/pj_2022-10-06_alt-social_b-13/)

---

**Next:** [Appendix C: Detailed tables for content analysis of posts from prominent accounts from June 2022](https://www.pewresearch.org/journalism/2022/10/06/alternative-social-media-appendix-c-detailed-tables-for-content-analysis-of-posts-from-prominent-accounts-from-june-2022.md)