How Baby Boomers use technology
While many devices have become popular across generations, younger adults are leading the way in increased mobility, preferring laptops to desktops and using their cell phones for a variety of functions.
Major trends in how different generations of Americans use the internet
An at-a-glance guide to how different generations of online Americans use the internet.
A "heat map" showing major trends in how different generations of online Americans use the internet over time.
Lee Rainie discusses recent Pew Internet findings about how Baby Boomers use the internet at the Boomer Business Summit in Chicago.
This presentation contains data about how Baby Boomers use the internet. It charts the rise of broadband, wireless connections, and a variety of internet activities, including e-commerce.
Any system being designed for consumers should take advantage of two trends: the centrality of search and the importance of peer advice (whether via email, social networking sites, blogs, or other emerging technologies). Both trends are likely to ...
Older internet users may be easy targets for viruses, spyware and the like. Younger internet users take more chances online, but they also take more precautions.
In ten years, the Baby Boomers will age into the 65+ demographic and change everything about the "wired senior" group, but a great many offline Americans may be with us for years to come.