HomeU.S. PoliticsMedia & NewsSocial TrendsReligionInternet & TechScienceHispanicsGlobalMethods Blog About Follow My Account DONATE

Numbers, Facts and Trends Shaping Your World

About
Follow
Donate
Pew Research Center

Internet & Technology

Pew Research Center
HomeU.S. PoliticsMedia & NewsSocial TrendsReligionInternet & TechScienceHispanicsGlobalMethods
  • Publications
  • Topics
  • Presentations
  • Datasets
  • Interactives
  • Fact Sheets
  • Our Experts

Internet & Technology

  • Main
    • More
    November 14, 2019
    3. Public knowledge and experiences with data-driven ads

    Americans more supportive of certain types of data uses than others

    ← Prev Page
    Page1Page2Page3Page4Page5Page6You are reading page7Page8
    Next Page →
    Americans more supportive of certain types of data uses than others
    Full Post
    3. Public knowledge and experiences with data-driven ads
    Post Infographics
    A majority of Americans have heard about companies creating data profiles, and it’s common for those who have to see ads based on their personal data
    About six-in-ten Americans who see ads based on their personal data say they reflect their interests
    Americans more supportive of certain types of data uses than others
    Older and younger adults differ on the acceptability of certain data sharing practices by companies, the government
    A majority of Americans have heard about companies creating data profiles, and it’s common for those who have to see ads based on their personal data
    About six-in-ten Americans who see ads based on their personal data say they reflect their interests
    Americans more supportive of certain types of data uses than others
    Older and younger adults differ on the acceptability of certain data sharing practices by companies, the government

    Popular on pew research
    So far, Trump has granted clemency less frequently than any president in modern history
    Biden Begins Presidency With Positive Ratings; Trump Departs With Lowest-Ever Job Mark
    Almost all U.S. presidents, including Trump, have been Christians
    How we know the drop in Trump’s approval rating in January reflected a real shift in public opinion
    What Biden and Trump voters say they want the other candidate’s supporters to know about them

    Pew Research Center
    1615 L St. NW, Suite 800
    Washington, DC 20036
    USA
    (+1) 202-419-4300 | Main
    (+1) 202-857-8562 | Fax
    (+1) 202-419-4372 | Media Inquiries

    Research Areas
    U.S. Politics & Policy Journalism & Media Internet & Technology Science & Society Religion & Public Life Hispanic Trends Global Attitudes & Trends Social & Demographic Trends Methods
    Follow Us
    Email Newsletters Facebook Twitter Tumblr YouTube RSS

    About Pew Research Center Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. Pew Research Center does not take policy positions. It is a subsidiary of The Pew Charitable Trusts.

    Copyright 2021 Pew Research Center About Terms & Conditions Privacy Policy Reprints, Permissions & Use Policy Feedback Careers
    We need to confirm your email address

    To complete the subscription process, please click the link in the email we just sent you.

    Cancel
    OK