The impact of survey mode on measuring public opinion in Italy
Using a “bridge survey,” we simultaneously fielded identical questions and response options via both in-person and telephone interviews.
A behind-the-scenes blog about research methods at Pew Research Center.
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Using a “bridge survey,” we simultaneously fielded identical questions and response options via both in-person and telephone interviews.
Regardless of mode or measure, most Americans have a negative view of China – and opinions have become more unfavorable in recent years.
In this analysis, we compare two different ways of asking telephone survey respondents in Europe about their ideology.
Data from Pew Research Center’s annual Global Attitudes Survey is publicly available.
An introduction to the methodological musings, puzzles and tangles that you would see if you could flip those picture-perfect research products over.