28% of U.S. Adults Use Mobile and Social Location-Based Services
Just over half of smartphone owners use their phones to get directions or recommendations based on their location; geosocial services and location-tagging features are less popular.
65% of Online Adults Use Social Networking Sites
Two-thirds of adult internet users (65%) now say they use a social networking site like MySpace, Facebook or LinkedIn. That’s more than double the percentage that reported social networking site usage in 2008.
Social Networking Sites and Our Lives
Close to half of all adults now use social networking sites (SNS) — double the number users in 2008 — and the average user is getting older. Are there benefits associated with being connected to others in this way? A new study finds SNS users more trusting, engaged and able to keep close social ties.
Twitter Update 2011
Currently, 13% of online adults use the status update service Twitter, up from 8% in November 2010. More than half of Twitter users access the service via their cell phones. African-American and Latino internet users continue to be significantly more likely than whites to be Twitter users.
The Internet and Campaign 2010
More than half of U.S. adults used the internet for political purposes in the last cycle, far surpassing the 2006 midterm contest. They hold mixed views about the impact of the internet: It enables extremism, while helping the like-minded find each other. It provides diverse sources, but makes it harder to find truthful sources.
Peer-to-Peer Health Care
About one-in-five internet users have gone online to find others who have health concerns similar to theirs. Those with chronic conditions are even more likely to reach out to peers for health information. Still, most turn to health professionals when in need of medical information.
Twitter and Social Networking in the 2010 Midterm Elections
More than one-in-five online Americans engaged with the 2010 midterm elections or campaign on Twitter or social networking sites; Republicans — especially Tea Party supporters — caught up with Democrats in social media use.
Social Side of the Internet
The internet is having a wide-ranging impact on Americans’ engagement with civic, social and religious organizations, as groups and their members use digital tools — such as Facebook and Twitter — to bind themselves together and pursue goals.
Global Publics Embrace Social Networking
Although still a relatively young technology, social networking is already a global phenomenon. A 22-nation survey finds that in regions around the world, people who use the internet are using it for social networking. Cell phone ownership and computer usage are also increasingly popular across the globe.
When asked specifically if they are on Twitter, rather than a generic status-updating site, 8% of online adults say they use the popular social media tool. Tweeting is especially popular among young adults, minorities and those who live in cities.