Polling on the deficit: Why question order matters
Polling organizations devote a great deal of attention to the wording of survey questions, but they need to be just as concerned about how questions are ordered. The context in which a specific question is asked, particularly what directly precedes a question in a telephone interview, often has an impact on the way people respond.
Study: Polls may underestimate anti-gay sentiment and size of gay, lesbian population
A study using a novel research method raises questions.
Study: Opposition to same-sex marriage may be understated in public opinion polls
Blame “social desirability” bias.
Can presidential speeches change minds? The evidence suggest not
The presidency may well be a “bully pulpit,” in Theodore Roosevelt’s original sense, a position that commands attention. But as President Barack Obama prepares to address the nation Tuesday in support of taking military action against Syria, there’s little evidence (at least in recent times) that presidential speeches are very effective at moving the needle […]
Government Surveillance: A Question Wording Experiment
To better understand how the manner in which the government’s surveillance program is described affects public evaluations, the Pew Research Center conducted a question wording experiment.
The challenges of conducting surveys of youth
Research with minors presents some unique challenges, ranging from getting the necessary legal permissions to reaching interviewees at a time that use of mobile phones is growing.
How Pew Research conducted its national LGBT community survey
Why did Pew Research decide to conduct an LGBT-specific survey? We know from our surveys of the general public that there’s been a sharp increase in support for same-sex marriage and in societal acceptance of homosexuality over the past decade. Of course, we’re on the cusp of an important historical and cultural moment with the […]
Polling when public attention is limited: Different questions, different results
Different outcomes in different polls about the subpoenas served on the Associated Press in a Justice Department leak investigation were a case study in the challenges pollsters face in a breaking news environment when public attention and information is relatively limited.
FAQ: The Pew Research Center’s Work with Google
The Pew Research Center recently released an instant reaction poll gauging public views about the outcome of the presidential election, conducted online with Google. Director of Survey Research Scott Keeter describes the project.
A Comparison of Results from Surveys by the Pew Research Center and Google Consumer Surveys
As internet use grows– whether through a traditional computer, tablet, gaming device or cell phone – new techniques are being developed to conduct social research and measure people’s behavior and opinion while they are online.