Can Likely Voter Models Be Improved?
High-profile polling failures in recent elections have drawn attention to the challenges in using surveys to predict outcomes. Our study examines various methods of determining who is a likely voter.
Pew Research Center will call 75% cellphones for surveys in 2016
We’re making this change to ensure our survey samples properly represent the now roughly half (47%) of U.S. adults who only have a cellphone.
Public Interest in Science and Health Linked to Gender, Age and Personality
Fully 32% of online adults say science and technology is among the topics they find most interesting; 37% say health and medicine.
How Pew Research Center studied the Washington press corps
Jesse Holcomb, associate director of research at the Center, explains how the new report was put together.