U.S. Politics Oct. 29, 2008

Exit Poll Preview

In an exclusive interview, Joe Lenski, co-founder and Executive Vice President of Edison Media Research discusses his organization’s plans for conducting exit polls on November 4, given this year’s special challenges.

U.S. Politics Oct. 17, 2008

Poll Power

Though by no means a perfect instrument, polls make it possible for more opinions, held by a broader and more representative range of citizens, to be known to the government and thus, potentially, heeded.

U.S. Politics Sep. 23, 2008

Cell Phones and the 2008 Vote: An Update

As in two preceding tests, a new survey shows that including cell phone interviews results in slightly more support for Obama and slightly less for McCain.

U.S. Politics Jul. 17, 2008

Cell Phones and the 2008 Vote: An Update

The latest Pew Research Center national survey, including a sample of 503 adults on a cell phone, finds that the overall estimate of voter presidential preference is modestly affected by whether or not the cell phone respondents are included.

U.S. Politics May. 22, 2008

Research Roundup: Latest Findings on Cell Phones and Polling

The Pew Research Center has been studying the challenge to survey research posed by the growing number of wireless-only households. Here’s a summary of its latest findings.

Internet & Tech Apr. 21, 2008

How Different Are People Who Don’t Respond to Pollsters?

Survey research firms face increasingly high non-completion rates. Analysis based on extra efforts to reach non-responders finds few differences between the responses of the easy- and hard-to-reach.

U.S. Politics Jan. 31, 2008

The Impact of “Cell-Onlys” on Public Opinion Polls

A new Pew study finds that on key political measures such as presidential approval, Iraq policy, presidential primary voter preference and party affiliation, respondents reached on cell phones hold attitudes very similar to those reached on landline telephones.

U.S. Politics Jan. 10, 2008

Getting It Wrong

Several factors deserve exploration, but one should not ignore the possibility of the longstanding pattern of pre-election polls overstating support for black candidates among white voters, particularly white voters who are poor.

U.S. Politics Dec. 14, 2007

Primary Problems: How Exit Pollsters Plan to Cope with a Super-Crowded Election Season

From holiday distractions to winter weather, the people who will be measuring voters’ preferences in primaries and caucuses around the nation will be dealing with unprecedented problems. Here’s how they plan to do it.

U.S. Politics Jun. 19, 2007

How Serious Is Polling’s Cell-Only Problem?

The landline-less are different from regular telephone users in many of their opinions and their numbers are growing fast. Can survey researchers meet this challenge?