Pew Research Center’s Exit Poll Analysis on the 2012 Election
Pew Research Center analyzes the electorate, voter turnout and the issues that affected President Obama’s reelection win in 2012.
One-in-Five Registered Voters Talk About How They Voted on Social Media
Fully 22% of registered voters have told others how they voted on a social networking site, while 30% have been encouraged to vote for a candidate by family and friends and 20% have encouraged others to vote.
Obama Gains Edge in Campaign’s Final Days
Barack Obama has edged ahead of Mitt Romney in the final days of the presidential campaign. Obama holds a 48% to 45% lead among likely voters. The Pew Research Center’s final estimate of the national popular vote is Obama 50% and Romney 47%, when the undecided vote is allocated between the two candidates.
News Coverage for Both Candidates More Negative
Both Barack Obama and Mitt Romney have received more negative news coverage than positive in the general election, but coverage shifted markedly when the debates began. Obama fared much better in September, while Romney had the edge in October, according to a new study by the Project for Excellence in Journalism.
Over Half of Registered Voters Have Watched Political Videos Online
Some 66% of registered voters who use the internet—55% of all registered voters—have gone online this election season to watch videos related to the election campaign or political issues.
Nonvoters: Who They Are, What They Think
A sizable minority of adults choose not to vote or are unable to vote. They will affect the outcome of the presidential election by their absence. Who are they?
In Deadlocked Race, Neither Side Has Ground Advantage
Just as the presidential race is deadlocked, the candidates are running about even when it comes to the ground game. Voters report being contacted at about the same rates by each campaign. And neither candidate has a clear advantage among early voters.
Data: Trends in Voter Preferences Among Religious Groups
Interactive graphic summarizes the voting preferences of major religious groups, drawing on data from the latest survey by the Pew Research Center for the People & the Press.
Presidential Race Dead Even; Romney Maintains Turnout Edge
As the presidential campaign enters its final week, the race is even among likely voters: 47% favor Barack Obama and the same percentage supports Mitt Romney. While Romney holds a turnout advantage, Obama leads on many personal characteristics and issues.
Internet Gains Most as Campaign News Source, But Cable TV Still Leads
Americans are following the presidential campaign more closely on nearly every news platform than they were earlier in the year.