U.S. Politics Dec. 13, 2007

Oprah Boosts Obama’s Visibility; Republicans Applaud Romney Speech

Awareness of Winfrey’s support for Obama was equally high across parties, genders and racial groups; leading GOP candidates still lag behind Obama and Clinton in public visibility.

Media & News Oct. 29, 2007

The Invisible Primary – Invisible No Longer

In the early months of the 2008 campaign, the media had essentially winnowed the race to a handful of candidates and offered Americans relatively little information about their records or what they would do if elected.

U.S. Politics Oct. 23, 2007

Modest Interest in 2008 Campaign News

Many more Republicans are able to recall unprompted the names of Democratic frontrunners Hillary Clinton and Barack Obama than can name Rudy Giuliani and other leading GOP candidates.

Media & News Sep. 4, 2007

Fred Thompson’s Online Campaign Is in Full Swing

When he formally enters the 2008 race this week, former Sen. Fred Thompson can behave in all ways like a presidential candidate. But on his “testing the waters” website, I’mwithFred.com, he’s already been busy reaching out to supporters.

U.S. Politics Jul. 26, 2007

Hillary Clinton Most Visible Presidential Candidate

Hillary Clinton leads all Democrats with 42% of the public saying they have heard the most about her in the news lately.

Media & News Jul. 12, 2007

Are Candidate Web Sites Propaganda or News?

Through their official websites, the campaigns themselves are challenging the press as a destination for news.

U.S. Politics Jun. 1, 2007

Political Divide in Views of Campaign Coverage

About half the public believes that press coverage of 2008 presidential candidates has been fair, but there are partisan differences in these evaluations. A plurality of Republicans say the press has been too easy on Democratic candidates.

U.S. Politics May. 2, 2007

The GOP’s Invisible Men

Heading into their first debate Thursday evening, what Republican candidates for the presidency need most is to gain visibility. The latest News Interest Index survey finds Clinton and Obama are far more visible, even to Republicans.

Internet & Tech Feb. 6, 2007

Election Newshounds Speak Up

If you ask political news consumers what they like most about their favorite platform for news, a vivid image of a typical TV, newspaper, and internet political news consumer will emerge from their own comments. All three media forms win praise from their primary fans for their convenience but the context for its definition varies.

Media & News Nov. 27, 2006

How the Media Did on Election Night

If the mid-term election of 2006 marked a transition in American political life — the loss by the Republicans of both the House and the Senate — the campaign also marked a transition in the rapidly changing landscape of the news media covering it.