McCain Gains on Issues, But Stalls as Candidate of Change
The race remains close as enthusiasm for McCain increases among GOP base. Somewhat more swing voters (46%) say their greater concern is that McCain will govern too much like President Bush, rather than that Obama lacks experience (37%).
Public Support Falls for Religion’s Role in Politics
A new Pew Research survey finds a decline in the share of Americans who want churches and other houses of worship to be involved in political matters. Most of the drop in the past four years has come among political conservatives.
Belief that Obama is Muslim is Durable, Bipartisan – but Most Likely to Sway Democratic Votes
The New Yorker magazine’s controversial cover has renewed focus on persistent public misperceptions of Sen. Barack Obama’s faith.
Likely Rise In Voter Turnout Bodes Well For Democrats
Even with a partisan enthusiasm gap, voter interest is already as high as in November of recent elections, two trends that may significantly alter the composition of the eventual electorate in the Democrats’ favor. The proportion of swing voters is also up compared with four years ago. Nearly half of independents (47%) are undecided or may change their minds, up from 28% in June 2004.
In Tight General Election, McCain’s Negatives Mostly Political, Obama’s More Personal
While Obama has opened up a wide lead in the Democratic primary, he now runs about even against McCain. The tightening general election shows some sullying of Obama’s personal image over the past three months, which is in some measure a negative reaction from frustrated Clinton supporters. McCain’s image has also become more negative since February, however, unlike Obama, those who disapprove cite his political beliefs.
Character and the Primaries of 2008
A new analysis of media coverage during the first ten weeks of the 2008 primary season finds the dominant personal narratives about Obama and Clinton were almost identical in tone, and were both twice as positive as negative. The coverage of McCain’s character was less positive than that of either Democratic candidate.
Obama’s Lead Over Clinton Disappears; Unfavorables Rise for Both Candidates
Barack Obama’s slipping support for the Democratic nomination reflects a modest decline in his personal image rather than improved impressions of Hillary Clinton. Both retain advantage over McCain as economy tops public’s concerns.
More Americans View Campaign As Too Negative
Barack Obama’s ‘bitter’ comment registered widely but just 29% of Americans say they paid very close attention to news about the presidential campaign last week, the lowest percentage recorded since December 2007.
That’s What I Like About Me
Obama’s high favorable ratings are more influenced by how he makes voters feel than by specific characteristics they attributed to him. Clinton’s image, in contrast, is driven by opinions about her own qualities.
Obama Weathers the Wright Storm, Clinton Faces Credibility Problem
Obama’s personal image remains more favorable than Clinton’s – and he retains a 10-point advantage over her in the race for the nomination. But certain beliefs and attitudes among older, white, working-class Democrats are associated with his lower levels of support among this group.