Obama Outpaces Romney in Social Media, Web Campaign
Barack Obama holds a distinct advantage over Mitt Romney in the way his campaign is using digital technology to communicate directly with voters.
Little Public Awareness of Outside Campaign Spending Boom
The public is hearing little about increased spending by outside groups in the 2012 election. Just 25% have heard a lot about outside spending by groups not associated with the candidates or campaigns. Three-quarters are hearing a little or nothing at all about this. And just 40% can correctly identify the term “Super PAC.”
Romney’s Overseas Trip a Chance to Burnish Foreign Policy Credentials
Mitt Romney’s trip to Europe and Israel this week highlights a potential weakness of his candidacy.
Partisans Agree: Presidential Election Will Be Exhausting
Republicans and Democrats find little to agree on these days, but they have some similar reactions to the 2012 presidential campaign.
Obama vs. Romney: Which One Can Defy Political History to Win?
Barack Obama and Mitt Romney both carry so much political baggage that one or the other will have to defy modern political history to win in November.
Super PACs Having Negative Impact, Say Voters Aware of ‘Citizens United’ Ruling
Most voters who are aware of the 2010 Supreme Court decision allowing corporations and individuals to spend as much money as they want on political advertising say the impact has been negative.
Few GOP Voters Would Be Swayed by Endorsements
Political endorsements by prominent Republicans would provide little help for GOP candidates in the primaries and might be more of a liability than a benefit in a general election campaign.
Twitter and the Campaign
The political conversation on Twitter is markedly different than that on blogs—and both are decidedly different than the political narrative presented by the mainstream press, according to a new study by the Pew Research Center’s Project for Excellence in Journalism that analyzed more than 20 million tweets, the online conversation and traditional news coverage about the campaign.
The Internet and Campaign 2010
More than half of U.S. adults used the internet for political purposes in the last cycle, far surpassing the 2006 midterm contest. They hold mixed views about the impact of the internet: It enables extremism, while helping the like-minded find each other. It provides diverse sources, but makes it harder to find truthful sources.
Twitter and Social Networking in the 2010 Midterm Elections
More than one-in-five online Americans engaged with the 2010 midterm elections or campaign on Twitter or social networking sites; Republicans — especially Tea Party supporters — caught up with Democrats in social media use.