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report | May 5, 2016

Methodology

This study examined anonymized cellphone audience behavioral data collected by the web analytics firm Parse.ly through the lens of engaged time spent with long- versus short-form news articles. The data stem from activity on a mix of general and niche websites that are clients of Parse.ly.11 Parse.ly is a web analytics firm launched in 2012 […]

report | Apr 21, 2015

Introduction

With the proliferation of cheap and portable storage of digital data and advances in the speed and availability of communications networks for moving bits around, data have become important in nearly every corner of society. Anything that can be digitized can be shared and data that can be shared can often be transformed — sometimes […]

report | Mar 26, 2014

A Deeper Look at the Digital Advertising Landscape

As print advertising in particular has seen rapid declines, a burning question has been whether ad revenue on the digital side can provide enough revenue to cover at least a significant share of those losses. As laid out above, the vast majority of ad revenue supporting the news industry is still derived from legacy formats […]

report | Oct 3, 2013

Event Transcript: Future of Nonprofit Journalism

Future of Nonprofit Journalism Friday, September 20, 2013 Pew Research Center Transcript follows below the video. &feature=share&list=PLZ9z-Af5ISatHgPBTpD-ONSB6gOT9PaF7 Part I: Future Prospects for Financial Sustainability Alan Murray, Pew Research Center: It was clear from the research that we did that while most of the nonprofit news organizations we were talking to — or many of them […]

report | Mar 23, 2012

Main Findings: Apps vs. Web: Winner?

Respondents’ thoughts Most people surveyed said the functionality and popularity of the Web will continue to get stronger. Many top experts said the future will be a blend of the wide-open Web and customized apps, with people using apps/Web accessed through cloud computing. More than a third of survey participants said the Web will be […]

report | Nov 10, 2011

Bloggers Debate The Cain and Kardashian Stories

Bloggers focused heavily on harassment allegations against a prominent presidential candidate and the abrupt conclusion of a celebrity marriage last week. On Twitter, pop stars led the agenda.

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