March 30, 2011

What’s Happening? Personal Tweets

72%

The most popular subjects for tweets from Twitter users are related to personal lives, activities or interests.

Among adults who use Twitter, the microblogging service which allows users to post comments online, tweets related to the personal and work life of a user are the most popular. Fully 72% of Twitter users say that they post updates related to their personal life, activities or interests. Another 62% of Twitter users report posting updates about their work life. Sharing news stories, posting humorous observations about life, retweeting material by others and sending direct messages to others are also popular tweets, with a small majority of Twitter users reporting they share each of these types of posts on Twitter. Of the posts asked about, the least popular tweets involved sharing videos with others and tweeting your location — each of these was done by only about a quarter of Twitter users. Read More