Pew Research Center survey reports, demographic studies and data-driven analysis
Watching the White House Take Shape
The economy is still No. 1 in news interest, but Americans are also paying close attention to Obama’s cabinet and staff selections. While less attention has been paid to personal matters — like the first family’s new puppy — news about Michelle Obama is now seen by the public as mostly positive, a sharp contrast to the perceived negativity over the summer.
Detroit’s Troubles Driving Attention to Economy, Bailout Opposition Rises
With the presidential election behind them, Americans have turned their attention back to the nation’s economy, though nearly half say they feel angry when seeing or hearing such reports.
Barack Obama won only 53% of the vote on Election Day, but he is getting a landslide greeting from the American public with voters giving Obama better grades for his conduct during the campaign than any presidential candidate since 1988.
Young Voters in the 2008 Election
This year, 66% of those under age 30 voted for Barack Obama making the disparity between young voters and other age groups larger than in any presidential election since exit polling began in 1972.
High Marks for Campaign, High Bar for Obama
A week after the election, voters are feeling good about themselves, the presidential campaign and Barack Obama. Looking ahead, they have high expectations for the Obama administration, with two-thirds predicting that he will have a successful first term.
In remarks at a dinner at the Newseum hosted by the Roper Center, Pew Research Center President Andrew Kohut analyzed the voter preferences revealed in exit and post-election polls and their implications for the incoming administration.
Few Will Miss Campaign News
The 2008 campaign set records for interest and will long be remembered (in fact, 23% of Americans are saving a post-election newspaper), but fully 82% of Americans will have no problem taking election news out of their lives. Also, Bill O’Reilly comes in as American’s favorite — and least favorite — campaign commentator.
Election Weekend News Interest Hits 20-Year High
Fully 60% of voters followed campaign news very closely this weekend, the highest level of interest on the eve of an election since the Pew Research Center began tracking campaign news interest in 1988. Throughout the campaign, Americans said they were hearing more about Obama than about McCain, although analysis shows news coverage became closely balanced between the two candidates.
Inside Obama’s Sweeping Victory
Barack Obama captured the White House on the strength of a substantial electoral shift toward the Democratic Party and by winning a number of key groups in the middle of the electorate. In particular, the overwhelming backing of younger voters was a critical factor in Obama’s victory, according to an analysis of National Election Pool exit poll data.
Obama Leads McCain 52% to 46% in Campaign’s Final Days
The Pew Research Center’s final pre-election poll of 2,587 likely voters finds 49% supporting or leaning to Obama, 42% for McCain; 2% for minor party candidates and 7% undecided. When the undecided vote is allocated, Obama holds a 52% to 46% lead over McCain. The survey was conducted from Oct. 29 to Nov. 1.