Pew Research Center survey reports, demographic studies and data-driven analysis
Twitter 2012: Big Increase in ’Typical Day’ Users
Overall adoption remains steady, but “typical day” usage continues to grow — 8% of online adults now use Twitter on a typical day. African-Americans, young adults, and mobile users stand out for their high rates of Twitter usage.
The Trend on Twitter: More Are Using it on a ’Typical Day’
While the overall number of adults with Twitter accounts remains steady, the proportion of online adults who say they use Twitter on a “typical day” has doubled since May 2011 and has quadrupled since late 2010.
Networked: The New Social Operating System
In their new book, “Networked,” Lee Rainie, director of the Pew Research Center’s Internet & American Life Project, and Barry Wellman show how the large, loosely knit social circles of networked individuals expand opportunities for learning, problem solving, decision making and personal interaction.
The Future of Internet Gamification
Interactive games that reward participants with points, badges and discounts are on the rise. Experts believe they will spread widely to key areas, such as education and health by 2020. Others worry about a darker side.
Facebook: A Profile of its ’Friends’
For years, the Pew Internet & American Life Project has been polling people who use social media, asking how they use it and what they get out of it. The results paint an interesting picture of what kind of people use sites such as Facebook, who they are connected to and how they manage their privacy.
Three-Quarters of Smartphone Owners Use Location-Based Services
Nearly three-fourths (74%) of smartphone users use their phones to obtain real-time, location-based information and almost one-in-five use geosocial services such as Foursquare.
Just-In-Time Information Through Mobile Connections
86% of smartphone owners used their phone in the past month to make real-time queries to help them meet friends, solve problems, or settle arguments.
Teens & Online Video
Nearly four-in-ten teenage (37%) internet users participate in video chats with others andf almost three-in-ten record and upload video to the Internet. Fewer teens (13%) stream live video for others to watch than engage in simple uploading.
The Future of Money: Smartphone Swiping in the Mobile Age
Tech experts believe that by 2020 many consumers will have embraced smart-device swiping for purchases, but some suspect financial companies will slow down the trend.
While the number of Americans who go online has increased substantially over the years, about one-in-five adults still do not use the internet. About half of non-users don’t go online because they don’t think the internet is relevant to them.