28% of U.S. Adults Use Mobile and Social Location-Based Services
Just over half of smartphone owners use their phones to get directions or recommendations based on their location; geosocial services and location-tagging features are less popular.
65% of Online Adults Use Social Networking Sites
Two-thirds of adult internet users (65%) now say they use a social networking site like MySpace, Facebook or LinkedIn. That’s more than double the percentage that reported social networking site usage in 2008.
Americans and Their Cell Phones
Mobile phones have become a near-ubiquitous tool for information-seeking and communicating: 83% of American adults own some kind of cell phone. While cellphones are useful for a wide variety of tasks, owners say they also come with some disadvantages.
Search and Email Still the Most Popular Online Activities
As they have done for nearly a decade, email and search form the core of online communication and online information gathering, respectively, even as new platforms, broadband and mobile devices continue to reshape the way Americans use the internet and web.
71% of Online Adults Now Use Video-Sharing Sites
Rural internet users are now just as likely as users in urban and suburban areas to have used video-sharing sites, and online African-Americans and Hispanics are more likely than internet-using whites to visit video-sharing sites.
35% of American Adults Own a Smartphone
Smartphones have captured a significant share of the cellphone market in the U.S. and a quarter of owners say they go on line mostly using their device.
E-reader Ownership Doubles in Six Months
The share of U.S. adults who own an e-book reader — such as Kindle or Nook — doubled to 12% in May 2011 from 6% in November 2010. This is the first time that ownership of this device has reached double digits among adults.
Social Networking Sites and Our Lives
Close to half of all adults now use social networking sites (SNS) — double the number users in 2008 — and the average user is getting older. Are there benefits associated with being connected to others in this way? A new study finds SNS users more trusting, engaged and able to keep close social ties.
Twitter Update 2011
Currently, 13% of online adults use the status update service Twitter, up from 8% in November 2010. More than half of Twitter users access the service via their cell phones. African-American and Latino internet users continue to be significantly more likely than whites to be Twitter users.
Internet Phone Calls
After years of modest activity, online phone calling has taken off as a quarter of American adult internet users (24%) have placed phone calls online. That amounts to 19% of all American adults.