Pew Research Center survey reports, demographic studies and data-driven analysis
In Digital Age, Young Americans Keep Reading, In Print and e-Book Forms
More than eight-in-ten Americans between the ages of 16 and 29 read a book in the past year, and six in ten used their local public library.
4-in-10 Adults Use Social Networking to Engage in Political or Civil Activities
The use of social media is becoming a feature of political and civic engagement for many Americans. A new report examines who is more likely to use social media to express their views, react to others’ postings, follow candidates and ‘like’ and share others’ content.
Privacy Management on Social Media Sites
Two-thirds of online adults have a profile on a social networking site, and most restrict access to friends only. Social network users also are becoming more active in pruning and managing their accounts.
Many Voters Use Cell Phones to Follow Election, Participate in Politics
As of late September, 88% of registered voters own a cell phone of some kind-and significant numbers of these voters are using their mobile devices to get information about the 2012 election, to interact with the campaigns, and to converse with other voters about political issues: 27% of registered voters who own a cell phone […]
Counting Internet Users
In our surveys this summer, we added a question about mobile internet connectivity to help us capture internet users who may access the internet on mobile devices.
How people get local news and information in different communities
Urban residents are more likely to use mobile and online sources, suburbanites are most heavily into social media, and rural residents are more inclined to word of mouth sources.
Photos and Videos are Key Social Currency Online
Fully 46% of internet users post original photos and videos online and 41% curate photos and videos on image-sharing sites. Women are more likely than men to use Pinterest, while Instagram and Tumblr attract equal shares of men and women.
Smartphones Particularly Popular With Young Adults, High Earners
On the eve of Apple’s unveiling of the iPhone 5, 45% of American adults own smartphones. They are particularly popular with young adults and those living in relatively higher income households; 66% of those ages 18-29 own smartphones, and 68% of those living in households earning $75,000 also own them.
More Than Half of Mobile Users Avoid Certain Apps Due to Privacy Concerns
Fully 54% of mobile application users have avoided certain apps and 30% have uninstalled an app due to concerns about the way personal information is shared or collected by the app.
Social Media’s Influence on Politics
Campaign and policy-related material on social networking sites plays a modest role in influencing most users’ views and political activities. Democrats and liberals are the most likely to say the sites have impact and are important and the politically engaged stand out in their use of the sites