Pew Research Center survey reports, demographic studies and data-driven analysis
The Bounce Effect
There is little doubt that the fall campaign begins in earnest with McCain having gained the momentum. How good an indicator is this of where the electorate is headed on Nov. 4?
McCain’s Image Improves – With Big Assist From Palin
While the GOP ticket leader’s speech received only modest reviews, his running mate’s address was viewed as the highlight of the Republican convention and helped boost McCain’s public image overall. However, many in the public still question Palin’s qualifications.
Northern Exposure: Palin Dominates Campaign Coverage
For the first time since the general election campaign began, John McCain generated more coverage than Barack Obama. But he was still outshone by another newsmaker — his own running mate.
Survey Finds Alaskans Less Religious Than Other Americans
GOP vice presidential nominee Sarah Palin is a self-described “Bible-believing Christian,” but Pew surveys find that Alaskans are less devout on average than other Americans.
Denver and Palin Fuel Biggest Campaign Week Yet
Campaign coverage filled 69% of the overall newshole last week, by far the most media attention the 2008 election has received since PEJ began tracking it in January 2007. The Democratic convention dominated news early, but McCain’s unexpected VP pick abruptly changed the subject. In just two days of tracking, Sarah Palin became the third biggest campaign story of the week.
After Busy Week, Views of Both Candidates Improve
As attention to the campaign increased substantially last week, the images of both Barack Obama and John McCain improved. Reviews of Obama’s acceptance speech were overwhelmingly positive. Among those who could rate it, nearly half (48%) rated the speech excellent and another 36% rated it good.
Convention Buzz: A Split Decision
An examination of political websites shows the Clinton team and the Obama team sharing equal billing in online chatter about the Democratic National Convention.
Podcasts Proliferate, But Not Mainstream
Nearly one in five internet users (19%) has downloaded a podcast to listen to or view later — up from 12% in 2006. But podcasting has yet to become a fixture in the everyday lives of internet users, as very few download podcasts on a typical day.
Obama’s Background Better Known Than His Issue Positions
As Obama accepts the Democratic Party’s nomination for president in Denver, more than six-in-ten Americans say they know a lot or a fair amount about his background, but only about half are familiar with his policies.
It’s All Veepstakes All the Time
In a week that culminated with Senator Joe Biden’s selection as Barack Obama’s running mate, the veepstakes dominated the campaign narrative, shunting other storylines — particularly policy differences — to the sidelines.