Jun 26, 2014

Q/A: How Pew Research created the political typology

The goal of the political typology is to sort people into homogeneous groups, based on their political values and attitudes. It’s an effort to categorize people politically to help us better understand the complexities of the current political landscape.

Jan 15, 2014

Pew Research increases share of interviews conducted by cellphone

In the coming months, 60% of interviews in our national polls will be conducted via cellphones and 40% on landline phones.

Jun 13, 2013

How Pew Research conducted its national LGBT community survey

Why did Pew Research decide to conduct an LGBT-specific survey? We know from our surveys of the general public that there’s been a sharp increase in support for same-sex marriage and in societal acceptance of homosexuality over the past decade. Of course, we’re on the cusp of an important historical and cultural moment with the […]